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Owner-Occupied Homes

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Myths And Misconceptions About Home Staging For Top Dollar

Feb 17, 2019
 

FOR HOME SELLERS

Highlights

Home staging is not about furniture. It's about presenting a home to potential buyers in a way that is going to make them want to buy. 

The job of home staging is to make buyers feel as good as possible in your home for sale. It is not to make the home look pretty. 

Home staging is the multi-sensory marketing of a home for sale. It utilises visual merchandising, the science of neuromarketing and design principles to get top dollar for sellers. It is a craft that you have to study and practice and hone in many homes for sale. 

Using beige and grey as examples, Tracey explains how the psychology of colour pertains to home selling. 

In this video, licensed real estate agent Lorena Chiappara interviews award winning home stager Tracey McLeod to help dispel home sellers myths and misconceptions around home staging.

Watch the whole video to learn more about the importance of the multi sensory MARKETING of your home for top dollar. 

 

FREE ACCESS TO HOT STUFF AND COOL TIPS for Home Sellers, Home Stagers and Real Estate Agents

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